Consumer Tips

    5-Star Referral: What Words Are Clients Using to Describe Great Agents?

    Would your clients say you have a great attitude? Expertise in the industry? Would they say you are accessible, responsive? Do your skills as a problem-solver stand out from the crowd? And how many of the issues most vital to the people you serve are you appropriately prioritizing? More importantly, how would your clients say…

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    Pending Sales Sink Again as Rates Track Toward 7%

    Pending home sales fell again—at a faster rate than they did a month ago—as spiraling mortgage rates threaten to freeze real estate activity as much of the country prepares for the colder fall and winter months. The National Association of REALTORS®’ (NAR) metric for pending sales fell 2% in August after a smaller 1% drop…

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    Mortgage Applications Back on the Downslope

    Last week’s increase in mortgage applications was short-lived following the Fed’s fourth interest rate hike last week, causing the volume of applications to give back most of its gains after what had been a six-week decline, the Mortgage Bankers Association (MBA) said Thursday. Mortgage applications decreased 3.7% from one week earlier and the pace of…

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    KeyPleaz Promotes Kevin L. Palmer to CEO and Principal

    Above: Kevin Palmer Real estate technology company KeyPleaz® has announced that Kevin L. Palmer has been named as CEO and principal. KeyPleaz® is an app designed to improve the property showing process, make transactions more efficient and connect busy real estate agents with available agents, a release stated. “Kevin is the right leader for KeyPleaz®,”…

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    Prominent Finger Lakes Real Estate Company Announces Alignment with RE/MAX

    Above: David Young David Young, a local real estate expert and entrepreneur, is moving his successful real estate company to the RE/MAX brand, the company has announced. The offices formerly known as The Young Agency will become RE/MAX Revolution and continue to serve buyers and sellers throughout the Finger Lakes and Western New York market.…

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    TikTok Presentation: Making Your Profile More Appealing to Leads and Prospects

    Social media has been in a constant state of updating and expanding since its inception, as any seasoned agent or broker could tell you. TikTok has become one of the fastest-growing social media platforms, continually outshining Facebook, Instagram and Twitter, and real estate professionals across the industry have been adding it to their social media…

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    Help Agents Grow Their Business with Resources from Your REALTOR® Store

    NAR PULSE—Where can your agents find vetted, expert intel and insights that help them position themselves as real estate experts in their market? Your REALTOR® Store! Help them stay ahead of market trends, successfully land listings, and grow their business today. RPR® Helps REALTORS® Deliver Local Market Data Clients everywhere are asking, “How’s the market?”…

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    Access the REALTOR® Safety Toolkit to Spread Safety Awareness

    The REALTOR® Safety Toolkit for brokerages was designed to give your firm and your agents the information and resources that will build confidence, increase their capacity to protect themselves and their clients and avoid putting their property or personal safety at risk. Promote a strong safety culture and make safety a top priority for your…

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    John L. Scott Real Estate Names New General Counsel

    John L. Scott Real Estate has announced it is bringing on Erin J. Varriano as the company’s General Counsel. In this role, she will oversee John L. Scott’s legal department, which provides day-to-day guidance to all levels of the company. Varriano brings 13 years of experience to John L. Scott. Before joining the firm, she…

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    Berkshire Hathaway HomeServices Florida Network Realty Reschedules Mega Open House

    Berkshire Hathaway HomeServices Florida Network Realty is rescheduling its October Mega Open House Weekend. The new event date is Saturday and Sunday, October 8-9, 2022, the company announced. The Mega Open House Weekend features open house viewings of the company’s listings of available homes. The listings encompass homes in a wide range of prices, styles…

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